Semiotics Preliminary Exercise 1

🎥 1. The objective key concept of this lesson is, for the Aice Media Studies Candidates to understand the meaning and use of Semiotics. Semiotics is the study of signs in our culture. It includes the signs, symbols and, signification in print, audio-visual, moving images, digital media texts, etc. The creator of Semiotics, Roland Barthes (1915-1980), was a French literary theorist, essayist, philosopher, critic, and semiotician. his theory was that all regular objects have a connotative and denotative meaning. A connotation is the non-literal meaning of a word, symbol, or image, making it more of a stereotype. For example. " The girl was blue" doesn't really mean that the girl was literally blue, the connotative mean of that is actually that she was feeling sad. A denotation is the actual meaning of a word, symbol, or image. For example, "The boy was pushy" meaning that the boy was literally pushing someone.

📸2. The objective of this assignment was for me and my peers to understand and grasp the key concept of Barthes and his theory of Semiotics.  2 students completed this activity, Makahi Outten and Chelsea Starks. I learned the meaning of connotations and denotations, and the difference between them. I also learned about Roland Barthes and some background information of him. Learning this information will further help me when my team and I, start creating our movie.